Castello Banfi - News & Events
Castello Banfi
Scroll down

News & Events

2018 30 October

BANFI 40th ANNIVERSARY | THE CELEBRATION TOUR STARTED IN SIENA LAST MAY, FOLLOWED BY ROME AND THEN STREVI (PIEDMONT, ITALY, HOME OF BANFI PIEMONTE). AFTER THE SUMMER BREAK, THE CELEBRATIONS FOR THE ANNIVERSARY CONTINUE: FLORENCE, FOLLOWED BY ZURICH, BERLIN, MOSCOW, MILAN, NAPLES, SHANGHAI, HONG KONG, AND FINALLY NEW YORK.

It was 1978 when John and Harry Mariani acquired the first lands in Montalcino and planted the first Sangiovese vine. Since then, forty years of extraordinary passion, of ongoing and compelling challenges, of unrepeatable success have passed. An important path for Banfi who, in just four decades, has achieved a beautiful story by creating a brand known throughout the world and linked to the growth of Montalcino and its territory. 

In recent years, the love for Tuscany has led Banfi to new territories, among the most suitable in the region, such as Bolgheri, Maremma, Chianti and Chianti Classico. The bond with Piedmont, which dates back to the same years as the foundation of Banfi in Montalcino, is much older.

And after 40 years Cristina Mariani-May, the third generation of the family and CEO, coordinates the activities of the company with the same love, passion, and dedication, to produce quality wines.

The history of these 40 years of Banfi can be told through the four pillars that have accompanied it along its path: pioneering, research, innovation and sustainability.

Tracing the path first, exploring new frontiers, looking to the future while remaining firmly anchored in traditions and origins, this is the spirit that has always inspired the decisions of Banfi that, since the beginning, has believed in the enormous winemaking potential of the territory of Montalcino and its symbolic grape, Sangiovese, promoting innovative scientific studies on soils and Sangiovese, which until then had been partly unknown. Also pioneering were the innovations in the cellar, as well as the development of a modern concept of hospitality. Pioneering, finally, also in the formation and dissemination of wine culture, an inseparable and distinctive point of the Banfi tradition, which has reached its peak in the projects of the Banfi Foundation, in particular with Sanguis Jovis - Alta Scuola del Sangiovese.

Knowledge, study, research and experimentation, with the aim of discovering and defining a unique territory in the world and to distinguish and enhance the business of the company. In fact, many and varied studies have been carried out and collected in the publication The Pursuit of Excellence: for Banfi, research represents a cross-cutting and ever-changing concept, from the vineyard to the cellar.

However, the results of the research must be transformed into concrete, modern innovations that are perfectly integrated with the environment in which the company operates. Innovations both in the vineyard and in the cellar, which aim to skillfully combine advanced technologies to support the production of elegant and balanced wines, respecting the territory of origin.

Banfi is the guardian of a fantastic territory in which it has been operating for 40 years. The commitment, certified in the annual Sustainability Report is to preserve and deliver to future generations a territory even healthier, more intact and livable than the current.

"As a company whose product comes from the land, we know that our success is accompanied also by respect for the environment," says Cristina Mariani-May, "Our work in a sustainable way must continue to evolve, taking into account the fact that every action must be socially fair, safe for the environment and economically sustainable. Operating in a sustainable way must improve the relationship with the environment without, however, hindering the quality of production.”

The company is celebrating this important anniversary with a series of initiatives in Italy and around the world. The first official event was in Siena, followed by Rome, Strevi (home of the Piedmontese winery of Banfi), After the summer break, the celebrations for the anniversary continue: Florence, followed by Zurich, Berlin, Moscow, Milan, Naples, Shanghai, Hong Kong and finally New York.

The events are an emotional journey through the wines that have made the history of Banfi.

BANFI 40th ANNIVERSARY | THE CELEBRATION TOUR STARTED IN SIENA LAST MAY, FOLLOWED BY ROME AND THEN STREVI (PIEDMONT, ITALY, HOME OF BANFI PIEMONTE). AFTER THE SUMMER BREAK, THE CELEBRATIONS FOR THE ANNIVERSARY CONTINUE: FLORENCE, FOLLOWED BY ZURICH, BERLIN, MOSCOW, MILAN, NAPLES, SHANGHAI, HONG KONG,  AND FINALLY NEW YORK.

PRIVACY POLICY

Banfi S.r.l. places fundamental importance on your personal privacy. Banfi S.r.l. takes all steps to protect the personal information of the users. Optimal service is possible when we can assure that the user is aware of and understands the norms and criteria adopted for our privacy policy. The criteria used by Banfi S.r.l. regarding personal information are as follows:
 
Why personal information is collected?
Banfi S.r.l. gathers and uses personal information of the users to guarantee optimal service and to facilitate access to a broad range of products and services. Furthermore, the personal information is used to keep every user updated on new offerings and other information that Banfi S.r.l. believe may be useful to the user. Furthermore, personal information could be used to contact the user to invite the user to participate in eventual market research that allows us to both evaluate the level of user satisfaction and to develop superior products.
 
How personal information is collected
Information about our users is collected in different ways. For example, information that can be used to contact the user can be requested when that person writes to Banfi S.r.l., telephones to ask about a service, or participates in an online poll. Furthermore, when a person subscribes to the internet service of Banfi S.r.l. or to the mailing list, they provide information that is then collected and filed within a secure database.
 
When personal information is revealed
It can become necessary to reveal personal data of the client by law or in the course of legal proceedings or other situations in the public interest.
 
How personal information is protected
Banfi S.r.l. protects the security of information sent by people using physical, electronic and managerial methods. Banfi S.r.l. invites its users to take the necessary steps to protect their personal data on the Internet. Banfi S.r.l. suggests that users often change their password, using a combination of letters and numbers, and relying solely on secure browsers.

Access to personal information
The user can, at any time, access information regarding themselves. To review and update personal information that Banfi S.r.l. has gathered, please contact banfi@banfi.it.
 
Collection of personal information
It is possible to navigate the websites of Banfi S.r.l. anonymously. In any case, the browser automatically comunicates the type of computer and operating system used.

Like many other websites, Banfi S.r.l. uses "cookie" technology. The first time a user connects to the site, their cookies identify the browser with a random and unique number. The cookies used do not reveal any information of a personal nature to the user, including first names that could be used to welcome the user on their next visit. The cookies help us understand what part of the website the users visit more frequently, which are the paths used by the clients, and how long they remain connected. The cookies are used to study the traffic patterns of the Banfi S.r.l. websites in order to improve their functionality.