Two leading companies sharing the same main commitment: sustainability and quality. ECOBraud is New Holland's sustainable viticulture programme and comprises the complete range of viticolture equipment, including Braud grape harvesters and specialty tractors. It is aimed at increasing productivity and profitability while reducing the environmental impact of viticolture. ECOBraud directly contributes to a 10% reduction in the carbon footprint of each and every bottle of wine produced. Banfi focuses its production on low-input and eco-balanced farming. Certified "from Winery trough Bottle", the Montalcino estate maintains bio-diversity by reducing the greenhouse effect, and it is strongly committed to controlling soil erosion and water conservation. In addition, Banfi employes the Bio-Bed for the equipment washing water treatment and promotes the use of lighter bottles, with considerable environmental benefits in terms of energy savings and reduced of CO2 emissions in the atmosphere.